It’s been quite a journey. Thanks to everyone who stuck around, and everyone who joined me mid-way through these two years.
It all started off in a bizarre way for me; not just blogging but this whole inclination towards fashion etc. Back in 2012, one of my seniors at university was working on her thesis and her topic was fashion blogging – I never really got to read it (which I should), and I was fascinated by the idea. While in my third semester, I wanted to write a paper on fashion blogging for our cultural communications class, but the idea was met with a big NO. I eventually ended up working on some other topic – It was about the cultural nuances of the most popular shopping street in Secunderabad – James Street. Let’s leave that discussion for later.
This fashion and beauty frenzy version that you see of me on my socials doesn’t go back too long. I won’t be ashamed to admit, I was such a tomboy. I was in fact dragged to the parlor during my college days to get my eyebrows threaded just one day before our freshers’ party. I did have an eye for good clothes/style but I made a lot of horrendous blunders too. Fashion grew on me, slowly over the years and here I am.
Every time someone asks me ‘how did blogging start for you?’, I say it was through Instagram and not the version of Instagram that we see now, but the novel platform that it was back in 2013/14. 2013 was when I started working, and could afford a smart phone. It was then that I started investing in better clothes or rather say I was able to since I was earning for myself. Makeup then for me was just lipstick and a good compact – my favorite compact back then was the one from Lakme in the shade Coral, which costed only Rs. 99/- (and there were only four shades, Lakme really hasn’t come a long way even now). It was a time when a lot of budding artists were sharing their work and when Hello Hyderabad started. Zuvam was one of the co-founders of this beautiful initiative. All of a sudden people were editing with various filters (not native to Instagram) and that lead to the start of VscoHyderabad. Both these accounts used to feature pictures from across the city. They organized a series of meaningful meet-ups – Karthik, Meghna, and Sandhya were the pioneers. I took on the one post per day challenge, and used to religiously click pictures everyday and post them with relevant hashtags. I got featured a few times on these pages, and also in one of the little book released by VscoHyderabad. That’s how my Instagram gained traction. Our evening breaks at work were when I would coax my friends to click pictures of me and post them on Instagram, back when I didn’t even know #OOTD. So it was a mix of pictures of the places I went to in and around the city and the clothes that I wore.
During this phase, a lot of people would reach out to me and ask me to start a blog on fashion – talk about where I buy my clothes from, how I style them etc. Since I was already working, I wasn’t sure if I would be able to give my best to it because, let’s all agree – it is not an easy job. Although writing has been a passion, and it comes to me naturally, I did not want to venture into something that would force me to budge on quality.
Nonetheless, October 28th marked the birth of this little baby of mine – Rad All Day. I posted a poll on Instagram and about 87% said YES – they wanted me to start a blog. It did more than just convince me; that I could do it.
It has been quite a ride for me; I never thought ‘fashion and beauty’ would be something I’d be talking about in my life when I grow up. From fighting snide remarks about my complexion since a very young age to now, where I am asked for the right shade of makeup to use: I think I have come a long way. Also, this balancing act hasn’t been easy. Everyone at my work place thinks I make a huge amount of money with what I do in my blogging world, and everyone in the blogger community thinks I make way too much money, so I don’t need to make money out of blogging. I once had someone encourage their child to befriend me because apparently I get an unlimited supply of new clothes and makeup. Sigh. If only that was true. But the sad truth is, the blogging world has changed and how. There are people out here, and here only for the freebies. The key to being successful is to be real and most importantly just be yourself.
I have posted a poll on my Instagram, if I should start a YouTube channel and the response has been overwhelming. I will probably do that, but it is going to take sometime as it requires a lot more hard work.
I am going to sign off by quoting one of the responses I got to my question on Instagram ‘What kind of content would you like me to create on YouTube?
“…Content as real as you already create here.”
Sharing some of my favorite looks from the last two years here:
Thank you for all the love and support. I will be creating more content and I am hoping you guys will love it.
Also, won’t forget to share more music with you guys.
Currently obsessing over this new track by Coldplay – Feels like the good old ColdPlay. Get what I mean? Yes, minus the Chainsmokers Haha
Rad All Day.